Real-World Impact.
Strategic Outcomes
At CounterFlow Solutions, we don’t just advise. We embed with leadership teams to drive high-impact outcomes. Our work spans strategy, analytics, M&A, and transformation across logistics, mobility, and infrastructure. Here are just a few examples of how we've helped clients unlock growth, manage complexity, and build smarter systems.
AI-Driven Product Strategy & Technology Leadership
Freight Management Technology Platform
- Advised on platform strategy, GTM approach, and investor positioning from early-stage through product launch.
- Designed core shipment processing flows and LTL quote engine logic.
- Guided development of API structure, database architecture, and customer UX features.
- Shaped messaging, funding strategy, and organizational structure during scale-up.
Outcome: Accelerated time to market and supported founder-led fundraising with clear strategic roadmap and compelling product vision.
Strategic Platform Development & Transaction Readiness
Infrastructure Technology Company | Tolling & Mobility Services
- Served in a Chief Strategy Officer capacity, supporting executive alignment and investment planning.
- Led end-to-end strategic planning process, including executive offsite design and facilitation.
- Developed roadmap for a next-generation transaction platform in the tolling industry, integrating emerging technologies and cross-agency interoperability.
- Advised on bid pricing and revenue model design for multi-year RFPs, improving win strategy and profitability.
Outcome: Strengthened positioning for M&A and public-private partnership opportunities, with actionable strategic plans and improved deal-readiness.
M&A Due Diligence & Post-Acquisition Strategy
Mobility Systems Company | PE Platform Acquisition
- Conducted strategic and technical due diligence for a US-based acquirer targeting a European mobility firm.
- Assessed product/tech fit, market positioning, and organizational readiness.
- Built expansion plan and investment case for US expansion and new verticals.
- Shaped pre-deal communications with target leadership and created job profiles for post-close operational hires.
Outcome: Enabled confident acquisition decision and smooth post-close integration, accelerating post-close transformation.
